Launching Your First Amazon Advertising Campaign (Sponsored Products)

Once you are accepted into AMS (Amazon Marketing Services), you are probably ready to jump in, set up some ads, and make thousands! However, you quickly realize that AMS rebranded within days of it going live for Merch by Amazon into “Amazon Advertising”. Then, unless you are very familiar with running ads online, you might be getting in over your head before you begin. Which is exactly why I want to write this post. I want to try and attempt to help save you as much headache as possible, make sure you do not flush your money down the drain, and have a solid understanding of how the platform works (and what all those weird words mean), before you get … Continue reading Launching Your First Amazon Advertising Campaign (Sponsored Products)