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Organizing Your Merch Business for 2024 “Change Management” Module Pt. 1

organizing merch business

Welcome back to our end-of-year crash course in whipping your Merch By Amazon store into peak shape for the exciting adventures that 2024 holds. This week, we’re diving headfirst into the turbulent waters of “change management.” Because, let’s face it, if 2023 taught us anything, it’s that change is the only constant, especially in the ever-evolving world of online merchandising. So, buckle up, dear reader, as we embark on a journey through the realms of platform rules, copyright crusades, and the subtle art of staying one step ahead. But What is Change Management Anyway? Change management is the secret sauce to navigating the rollercoaster of alterations that the online selling landscape throws at you. From shifts in marketplace dynamics to […]

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End of year Crash Course “Change Management” Part 2: Mastering the Ebb and Flow of Amazon’s Tier System

end of year crash course

Greetings, Merch By Amazon aficionados! Welcome back to our comprehensive end-of-year crash course, where we unravel the mysteries of change management. In our previous session, we dissected the essence of adapting to shifts in the marketplace and platform dynamics. This week, we set sail on the tumultuous seas of Amazon’s sales tier changes. So, fasten your seatbelts; it’s about to get tier-rific! THE SHOCKING SAGA OF SEPTEMBER 2022: AMAZON’S TIER TURBULENCE Let’s rewind the clock to September 2022. Merch-by-Amazon sellers were sailing into the pivotal fourth quarter, eyes set on the horizon as the world grappled with the tail end of the COVID pandemic. Suddenly, like a thunderclap, Amazon decided it was time for a shake-up in its sales tiers. […]

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Product Development End-of-Year Crash Course For Merch Sellers: “Workflow Module” Pt.1

product development

Welcome back to the latest installment of our end-of-year crash course, where we’re dissecting the intricacies of optimizing your Merch By Amazon store for a stellar start in 2024. In our previous two entries, we delved into the realm of change management, exploring the evolving landscape of platform rules and functions. Today, we shift gears to focus on the heartbeat of your operation: workflow optimization. So, fasten your seatbelts, Merch warriors; it’s time to streamline your creative process and brace for the challenges and opportunities that lay ahead. CHANGE MANAGEMENT RECAP: NAVIGATING THE SHIFTING SANDS OF MERCH BY AMAZON Before we plunge into the labyrinth of workflow optimization, let’s quickly recap the jewels of wisdom we uncovered in our recent […]

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Product Development End-of-Year Crash Course For Merch Sellers: ”Workflow Module” Pt.2

merch sellers

Ahoy, Merch By Amazon aficionados! Welcome back to our end-of-year crash course, designed to catapult your Merch store into the stratosphere come 2024. In our last escapade, we navigated the realm of seller case studies and revisited Amazon’s commandments for art preparation. As we sail through the final stretch of our workflow module, it’s time to plunge into the temporal tapestry of a Merch By Amazon seller’s average hours, dissecting each step of this exhilarating journey. GENERATING IDEAS: (WEEKLY, 5-10 HOURS) Ideas are the soul of e-commerce success, emerging from a fusion of creativity and strategic acumen. Let’s dive into the temporal commitments Merch By Amazon sellers invest in forging the very essence of their storefront: Time Spent: 5-10 hours […]

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Setting Up For 2024: A Fourth Quarter Merch Crash-Course

2024 WILL BE HERE BEFORE YOU KNOW IT – DON’T PROCRASTINATE! If you’re a Merch by Amazon creator then, as a creative entrepreneur, you’re probably given to paralyzing bouts of procrastination. Fear and panic should be wake-up calls, but they make your head spin, and you don’t know where to start, so you don’t do anything. That’s perfectly normal. I’m sure you’ve seen recent reassurances on social media that procrastination isn’t laziness (despite what we were taught), but fear – fear of failure, fear of success, fear of not knowing/having what it takes to advance. The logical voice on the other side of your brain is screaming at you to ignore these feelings because the clock is ticking and if […]

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2024 Prep Crash Course – “Products” Module #4: Planning Your Next Products

Merch by Amazon has empowered designers to create and sell a wide array of apparel, accessories, and merchandise to a global audience. In this ever-evolving landscape, the ability to capitalize on missed opportunities and unexplored product ideas is a key strategy for planning new products for the upcoming year. In the last two modules, we gathered data from 2023 for two key sources of information: Successful products Unsuccessful products Now you know what kind of products to replicate and which ones to avoid. It’s time to start putting this data to work, planning your next line of products. My recommendation is to start with your “backlog”. The products that you planned to get to but couldn’t for one reason or […]

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2024 Prep Crash Course – “Products” Module #3: Predicting 2024 Trends

In our third installment of “Projects,” we look at the strategies and insights that MBA merchants can use to forecast sales trends. As with our previous entry, take a moment to step back and take a deep breath before proceeding with the next phase of Product Development. Consider what you achieved in 2023. You had victories. You suffered setbacks. Each of them is the foundation upon which you will build your 2024 (and beyond!) product lines. This week, we will set aside our data but keep it in our minds. Looking at expert trend predictions and determining whether their insights are good for your products and, by extension, your company is part of how we make decisions about what products […]

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2024 Prep Crash Course – “Products” Module #2: Analyzing Your Unsuccessful Products

We began our examination of “Projects” (one of the modules in this crash course) with a happy exercise: an analytical examination of what contributed to the success of your most successful products. That’s to soften the blow of this week’s second of four installments on a 2023 look back on “Products.” This time, we’re ripping off the Band-Aid to take a hard look at products that did not succeed, and preparing ourselves to make some hard decisions. To begin, take a deep breath and reflect on your accomplishments. Any attempt is a good attempt, and many failed attempts can provide invaluable information for the next round of better products. You’re making progress regardless. Understanding why certain products underperformed in the […]

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2024 Prep Crash Course – “Products” Module #1: Analyzing Your Successful Products

2024 Prep Crash Course

If you want to grow, the first question you should ask yourself is, “What am I doing right?” Hard work is sometimes the answer. It’s not always luck. It is sometimes the cost. Whatever the reason for one of your product’s success, it’s in the data. That’s why the first step in this journey is to analyze the data from your successful 2023 products so you can replicate and build on that success in 2024. And data can sometimes come from unexpected places. It’s the first of four steps centered on “Products,” and it’s probably the most fun. As you have experienced, Merch-By-Amazon (MBA), with its powerful print-on-demand capabilities, has revolutionized the world of apparel and merchandise sales. This lowering […]

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Mastering the Art of Creating Captivating Product Titles, Bullet Points, and Descriptions

To be successful on marketplaces such as Merch by Amazon, you need more than just great designs; you also need a masterful command of how to present your products artistically. Every component, from the catchy product title to the succinct bullet points and the detailed product description, plays a significant part in luring and keeping the attention of prospective customers. In this extensive guide, we will delve into the world of optimizing product titles, bullet points, and descriptions on the Merch by Amazon platform. How to Create Enticing Headlines for Your Products Because the product title is your first opportunity to make a good first impression, it is essential that it is informative as well as attention-grabbing. It needs to […]

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