If you have been reading the Merch Informer blog, then you know that my main strategy revolves around finding where customers are already spending their money, and then giving those people better options. This has worked out extremely well for me, and others who have gone ahead and done the same thing. I do not like spending time on something where I am literally guessing if my target audienceRead more
When people first start getting into Merch by Amazon and learn how to do their research, I see one mistake popping up over and over again. They are simply NOT paying attention to reviews. It is only one piece of the puzzle to find out what people are pulling their wallets out and purchasing. You do this by looking at the BSR (best sellers rank) which gives you anRead more
I have been seeing a lot of people mentioning lately that they understand how Merch Informer works, but are having an issue coming up with an ideal workflow or that they do not understand where to start. MI has come a long way since we first released with a lot of new modules, each one of them implemented to help in our work flow in some way. Instead ofRead more
Merch by Amazon seems to be on a role lately of tier ups as well as expanding the program a lot of us have grown to know and love. With the expansion comes opening up more slots for brand new designers and business people who have the chance to take advantage of all that Merch has to offer. Because of this max influx of people to MBA, here atRead more