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Ever since the very beginning of Merch by Amazon, doing the right research and making sure that you can gain search visibility for designs people ACTUALLY want to buy has been the differentiating factor between those who see success and those who don’t. As the Merch landscape has changed over the years, we have taken to expanding our research from just Amazon, to covering multiple platforms. If you can find niches where there is customer demand, there is social proof and people are active in that niche, and you can create something unique that will stand out, you will make sales. It really is as simple as that, but is so often overlooked. In the very beginning, we heavily used […]

One of the hardest parts about being a seller is making sure you can bring all the moving parts together to make sure that you are offering your customers exactly what they want. You need to first have amazing designs that resonate with your audience. After you have the design part completed, you still need to figure out how to get eyeballs on your product and use the right keywords to get the search traffic from the platform you are selling on. Merch Informer has just released the new Social Hunter module which will help you bring all the pieces together with the help of Etsy! The social hunter brings in Etsy search to show you the EXACT tags that […]

How many hours of your life have you wasted because you were looking for that specific design that your designer created for you, or that you had created 3 days previous but were not sure what folder you put it in? Perhaps you were trying to find a design because it was removed from Merch by Amazon and you want to put it back up… but you aren’t sure where you put the file/folder OR excel spreadsheet with your listing data? If you are anything like me, you are spending way too much time trying to figure out some form of organization for your Merch business and get crucial information of how many designs you have in a niche. THIS […]

Q4 is here and so are the Holidays! If you have been in Merch by Amazon for even a few weeks and have been doing your research (like you should!), then you know just how annoying research can be around the holidays. It is annoying because EVERYONE is trying to capitalize on the extra traffic and holidays by stuffing their bullet points and description with keywords. Today, we fixed that problem and added Title Only Search to Merch Informer! Search In Title Only Since Christmas is coming up, let’s use that as an example. Say you want to search for “Dabbing Santa” and see what kind of competition you would be facing (which is a LOT in this niche). However, […]

When it comes to checking Trademarks for wording used in our designs and listings, we all know how much of a pain it can be. The USPTO website looks and acts like it is out of the early 90s, and if you have not spent the time to learn your way around, it can seem pretty daunting. That being said, it is a MUST that you understand trademark in this industry, or you simply will not last long. On the TESS website, most everyone is familiar with the basic word mark search, but if you want to SPECIFICALLY search for trademarks in the 009 category (this is for PopSockets), you will want to use the free form search. Specifically this […]