Content Marketing For Merch by Amazon Shirts
I have written a lot of articles on how to use different platforms to market your Merch by Amazon shirts. Social is a GREAT way to drive traffic and one of the most fun platforms to learn to actually market on. That being said, it is just one branch of a much bigger puzzle. Ecommerce content marketing is another avenue that I touched on very briefly in the Merch by Amazon SEO article.
What is content marketing you might ask?
a type of marketing that involves the creation and sharing of online material (such as videos, blogs, and social media posts) that does not explicitly promote a brand but is intended to stimulate interest in its products or services.
Essentially you are reaching out to other people, or using your own website to share information with other people that include your products! I am very familiar with this type of marketing by being in the affiliate space and running websites before so I could probably ramble on this topic forever but I recently ran into this infographic and it blew me away. Make sure to check out the definitive guide to E-commerce content marketing. While taking a look at this image, ask yourself at every step how this could be used to make more sales. Sharing your shirts with people is just one way to go about it. Sharing your story or a piece of content with other services/websites/people that include your products is a very powerful vehicle that will allow you to take over a niche completely.
Click on the image below!