As of 2020, there were 18.43 million Asians living in the United States. Asian Americans account for around 5.7% of the total population. Made of people from a wide range of nationalities such as Chinese, Korean, Japanese, Indian and Vietnamese, the Asian audience can potentially become your golden goose. So, is the Asian market worth exploring on Amazon Merch on Demand and if so, what should you do to carve yourself a piece of it? We take a closer look. How does one uncover the ethnicity of the buyer audience on Amazon? A buyer audience on Amazon can be discovered by digging deep into a particular target group’s needs and wants, their cultural celebrations of popular holidays, as well as […]










